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@微信官方,另类营销请不要消费大众

来源: 南方日报网络版     时间: 2019年09月23日 02:48:38
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(谁)(不)(是)(一)(边)(@微)(信)(官)(方)(,一)(边)(P图)(
就)(在)(网)(友)(纷)(纷)(吐)(槽)(之)(际)(,腾)(讯)(官)(方)(也)(赶)(紧)(出)(来)(辟)(谣)(:该)(报)(道)(称)(,22日)(,一)(些)(网)(友)(帮)(好)(友)(P了)(几)(张)(带)(有)(圣)(诞)(帽)(的)(微)(信)(头)(像)(,从)(小)(圈)(层)(的)(圣)(诞)(帽)(微)(信)(头)(像)(开)(始)(,进)(而)(引)(起)(了)(周)(边)(微)(信)(好)(友)(的)(好)(奇)(,进)(而)(蔓)(延)(至)(整)(个)(微)(信)(朋)(友)(圈)(。就)(这)(样)(,全)(民)(把)(圣)(诞)(节)(愣)(是)(过)(成)(了)(愚)(人)(节)(。
虽)(然)(大)(家)(发)(现)(自)(己)(被)(套)(路)(了)(,但)(是)(不)(少)(人)(还)(是)(纷)(纷)(表)(示)(自)(己)(挖)(的)(坑)(含)(泪)(也)(要)(填)(完)(,于)(是)(纷)(纷)(@微)(信)(官)(方)(,一)(边)(P图)(。
随)(着)(舆)(论)(的)(持)(续)(发)(酵)(,微)(信)(官)(方)(也)(送)(出)(了)(一)(顶)(圣)(诞)(帽)(,只)(可)(惜)(是)(绿)(色)(的)(……不)(过)(,微)(信)(官)(方)(团)(队)(也)(给)(出)(了)(添)(加)(一)(顶)(红)(色)(圣)(诞)(帽)(的)(途)(径)(,据)(了)(解)(,该)(链)(接)(显)(示)(的)(“一)(键)(圣)(诞)(帽)(,定)(制)(我)(的)(圣)(诞)(头)(像)(”即)(为)(天)(天)(P图)(。
蓝)(鲸)(随)(后)(查)(询)(,该)(账)(号)(的)(主)(体)(为)(深)(圳)(市)(腾)(讯)(计)(算)(机)(系)(统)(有)(限)(公)(司)(,还)(真)(是)(所)(谓)(的)(微)(信)(官)(方)(团)(队)(。一)(时)(之)(间)(,“圣)(诞)(帽)(”成)(网)(络)(热)(词)(,微)(信)(指)(数)(和)(百)(度)(指)(数)(更)(是)(直)(线)(飙)(升)(。
值)(得)(注)(意)(的)(是)(,除)(了)(这)(种)(方)(式)(,微)(信)(官)(方)(还)(给)(出)(了)(另)(外)(一)(种)(方)(式)(,即)(打)(开)(微)(信)(小)(程)(序)(,搜)(索)(圣)(诞)(头)(像)(,即)(可)(开)(始)(P图)(。
微)(信)(官)(方)(变)(身)(“许)(愿)(池)(”,恶)(作)(剧)(并)(非)(头)(一)(遭)(
据)(知)(乎)(网)(友)(介)(绍)(,微)(信)(头)(像)(自)(动)(添)(加)(圣)(诞)(帽)(早)(在)(就)(已)(经)(被)(证)(实)(是)(个)(谣)(言)(。
关)(于)(戴)(圣)(诞)(帽)(的)(另)(外)(几)(个)(版)(本)(如)(下)(:
给)(30个)(人)(或)(者)(25个)(人)(转)(发)(“圣)(诞)(快)(乐)(”,系)(统)(就)(会)(对)(你)(的)(头)(像)(奖)(励)(小)(圣)(诞)(帽)(。
此)(外)(,还)(有)(一)(种)(说)(法)(是)(打)(开)(手)(机)(计)(算)(器)(,用)(47000除)(以)(188即)(可)(得)(到)(圣)(诞)(树)(,所)(有)(系)(统)(通)(用)(,真)(的)(好)(神)(奇)(。但)(随)(后)(被)(证)(实)(结)(果)(为)(250。
尽)(管)(如)(此)(,但)(每)(年)(到)(了)(这)(个)(时)(间)(,还)(是)(有)(不)(少)(人)(对)(此)(心)(向)(往)(之)(,而)(且)(一)(大)(波)(段)(子)(手)(和)(戏)(精)(们)(也)(纷)(纷)(开)(始)(了)(自)(己)(的)(表)(演)(。一)(时)(间)(,求)(赐)(女)(朋)(友)(的)(、求)(带)(孩)(子)(的)(、求)(给)(一)(套)(房)(的)(、求)(财)(的)(……
不)(得)(不)(承)(认)(,微)(信)(的)(这)(波)(“套)(路)(”营)(销)(还)(是)(要)(给)(满)(分)(。
娱)(乐)(、从)(众)(、受)(骗)(成)(本)(低)(,另)(类)(营)(销)(“屡)(试)(不)(爽)(”
当)(所)(有)(人)(的)(圣)(诞)(帽)(需)(求)(被)(点)(燃)(,然)(而)(却)(没)(有)(得)(到)(满)(足)(的)(时)(候)(,搜)(索)(圣)(诞)(头)(像)(几)(乎)(成)(为)(了)(人)(们)(唯)(一)(的)(泄)(愤)(口)(,从)(微)(信)(指)(数)(我)(们)(可)(以)(看)(出)(,“圣)(诞)(头)(像)(”与)(“圣)(诞)(帽)(”的)(数)(据)(走)(势)(几)(乎)(无)(二)(。毫)(无)(疑)(问)(,当)(人)(们)(开)(始)(在)(微)(信)(里)(搜)(索)(“圣)(诞)(头)(像)(”的)(时)(候)(,你)(就)(已)(经)(在)(按)(照)(活)(动)(策)(划)(者)(规)(定)(好)(的)(路)(线)(走)(。其)(实)(对)(于)(活)(动)(策)(划)(者)(而)(言)(,他)(们)(只)(不)(过)(是)(巧)(妙)(的)(利)(用)(了)(公)(众)(的)(娱)(乐)(、从)(众)(以)(及)(受)(骗)(成)(本)(低)(的)(从)(众)(心)(理)(,进)(而)(在)(合)(适)(的)(时)(间)(、出)(现)(在)(合)(适)(的)(地)(点)(。
一)(般)(来)(说)(,该)(类)(营)(销)(又)(被)(称)(为)(“利)(用)(人)(性)(弱)(点)(的)(营)(销)(”。首)(先)(,好)(奇)(心)(是)(该)(类)(营)(销)(的)(导)(火)(线)(;紧)(接)(着)(,伴)(随)(着)(大)(多)(数)(人)(存)(在)(的)(从)(众)(心)(理)(,营)(销)(获)(得)(大)(范)(围)(的)(传)(播)(;进)(而)(,极)(低)(的)(受)(骗)(成)(本)(决)(定)(营)(销)(能)(否)(持)(续)(性)(走)(红)(;最)(后)(,一)(旦)(失)(败)(公)(众)(则)(抱)(着)(重)(在)(参)(与)(的)(娱)(乐)(心)(态)(。
中)(秋)(吃)(月)(饼)(、国)(庆)(着)(军)(装)(、冬)(至)(吃)(饺)(子)(、圣)(诞)(戴)(帽)(子)(、春)(节)(放)(鞭)(炮)(……约)(定)(俗)(成)(的)(东)(西)(,自)(然)(无)(需)(过)(多)(解)(释)(,这)(种)(“无)(伤)(大)(雅)(”的)(营)(销)(人)(们)(也)(愿)(意)(欣)(然)(接)(受)(。但)(是)(最)(近)(两)(天)(走)(红)(的)(另)(外)(一)(种)(公)(益)(营)(销)(却)(遭)(到)(众)(人)(的)(质)(疑)(。
昨)(日)(,一)(个)(名)(为)(“分)(贝)(筹)(”的)(爱)(心)(活)(动)(“同)(一)(天)(生)(日)(的)(你)(”刷)(爆)(了)(微)(信)(朋)(友)(圈)(。活)(动)(页)(面)(宣)(传)(“一)(元)(助)(TA改)(变)(命)(运)(”,用)(户)(输)(入)(自)(己)(的)(生)(日)(,可)(寻)(找)(和)(自)(己)(生)(日)(相)(同)(的)(贫)(困)(学)(生)(,为)(其)(捐)(赠)(一)(元)(钱)(。
不)(少)(网)(友)(也)(纷)(纷)(献)(出)(自)(己)(的)(爱)(心)(。但)(随)(后)(据)(网)(友)(贴)(出)(的)(照)(片)(显)(示)(,同)(一)(个)(受)(助)(的)(贫)(困)(学)(生)(,却)(在)(不)(同)(的)(生)(日)(界)(面)(中)(出)(现)(,而)(且)(名)(字)(也)(不)(同)(,甚)(至)(信)(息)(还)(显)(示)(有)(贫)(困)(学)(生)(出)(生)(在)(2009年)(2月)(29日)((这)(一)(年)(2月)(只)(有)(28天)()。
随)(后)(,这)(些)(问)(题)(引)(发)(了)(不)(少)(网)(友)(的)(质)(疑)(。紧)(接)(着)(,“分)(贝)(筹)(”发)(布)(通)(报)(回)(应)(称)(,活)(动)(在)(测)(试)(阶)(段)(被)(工)(作)(人)(员)(发)(到)(朋)(友)(圈)(后)(传)(播)(开)(来)(,出)(现)(了)(信)(息)(错)(误)(和)(界)(面)(不)(稳)(定)(的)(情)(况)(,就)(此)(向)(公)(众)(道)(歉)(。尽)(管)(活)(动)(策)(划)(方)(表)(示)(目)(前)(已)(紧)(急)(协)(调)(优)(化)(界)(面)(,避)(免)(系)(统)(再)(次)(出)(错)(,但)(这)(无)(疑)(使)(得)(该)(类)(营)(销)(活)(动)(在)(人)(们)(心)(目)(中)(的)(可)(信)(任)(度)(极)(大)(程)(度)(地)(降)(低)(。
据)(人)(民)(网)(消)(息)(,这)(个)(活)(动)(是)(以)(“爱)(佑)(未)(来)(慈)(善)(基)(金)(会)(”和)(“分)(贝)(筹)(”为)(名)(发)(起)(的)(,里)(面)(的)(小)(朋)(友)(主)(要)(来)(自)(云)(南)(贫)(困)(地)(区)(,但)(除)(了)(照)(片)(和)(文)(字)(,里)(面)(没)(有)(任)(何)(信)(息)(可)(以)(验)(证)(他)(们)(的)(真)(实)(身)(份)(。
值)(得)(注)(意)(的)(是)(此)(前)(刷)(爆)(朋)(友)(圈)(,同)(样)(由)(爱)(佑)(未)(来)(慈)(善)(基)(金)(会)(发)(起)(的)(“一)(元)(购)(画)(活)(动)(”也)(遭)(到)(网)(友)(和)(媒)(体)(的)(质)(疑)(。北)(京)(青)(年)(报)(当)(时)(的)(报)(道)(指)(出)(,“一)(元)(购)(画)(活)(动)(中)(,1500万)(善)(款)(如)(何)(花)(至)(今)(仍)(未)(有)(说)(明)(。”
诚)(如)(网)(友)(所)(言)(:“20090229都)(能)(出)(来)(,这)(已)(经)(不)(是)(简)(单)(用)(测)(试)(二)(字)(能)(解)(释)(通)(的)(事)(情)(了)(”“我)(们)(不)(是)(心)(疼)(一)(块)(钱)(,而)(是)(伤)(了)(一)(份)(心)(。”
专)(为)(记)(者)(打)(造)(的)(平)(台)(返)(回)(搜)(狐)(,查)(看)(更)(多)(
责)(任)(编)(辑)(:
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